What do global giants, tech innovators, and world-renowned institutions have in common? Many have chosen the VIENNA REGION as their European base. This is a place where neutrality meets opportunity, where centrality becomes access—and where your next business chapter can begin with confidence.
At the crossroads of Europe, the VIENNA REGION —comprising Vienna, Lower Austria, and Burgenland—stands out as a beacon of neutrality, stability, and economic opportunity. Companies from around the globe are drawn to this unique region for its unmatched geopolitical advantages, robust economy, and exceptional quality of life.
Neutrality and Geopolitical Advantage
The VIENNA REGION legacy as a city of neutrality has positioned it as a vital hub for international cooperation and diplomacy. The region hosts prestigious institutions such as the United Nations, the Organization for Security and Cooperation in Europe (OSCE), and OPEC. These organizations highlight the trusted status on the global stage, making it an attractive location for businesses and organizations looking for geopolitical stability and international connectivity.
Economic Strength and Innovation
The economy of the VIENNA REGION is characterized by its resilience, innovation, and diversity. The capital Vienna alone hosts over 8000 ICT companies and generates billions annually from its life sciences sector. This robust economic environment is bolstered by extensive infrastructure, widespread digitalization, and sustainability initiatives, creating fertile ground for businesses of all sizes and sectors.
Lower Austria complements Vienna with its transformation from an agricultural region into an industrial and technological powerhouse. Boasting a GDP of billions, Lower Austria excels in sectors like logistics, manufacturing, and research-intensive industries. The region's strategic connectivity via major transport routes and proximity to Vienna International Airport further enhances its appeal for businesses targeting Central and Eastern Europe.
Burgenland adds another dimension to the region’s economic strength, particularly through its pioneering approach to renewable energy. With approx. €2 billion invested under "Programm Burgenland 2025," the region aims for climate neutrality by 2030, already producing around 20% of Austria’s renewable energy capacity. This forward-thinking energy policy significantly reduces dependency on external energy sources, providing businesses with stability and predictable energy costs.
Renowned Companies and International Institutions
Prominent global corporations such as Siemens, Henkel, and Boehringer Ingelheim have chosen the VIENNA REGION as their operational base, leveraging its geopolitical neutrality, connectivity, and robust economy. International institutions and diplomatic missions further underline the region's global significance and provide an environment ripe for international business collaboration.
Investors benefit from attractive incentives, robust economic performance, and a highly educated workforce. Austria’s transparent legal framework, economic predictability, and significant investment in digital infrastructure make the VIENNA REGION an ideal location for long-term investment and sustainable growth.
The door opener for your business in the CEE-market:
- The Vienna Region’s central position in Europe offers exceptional access to both Western and Central/Eastern European (CEE) markets, connecting businesses to a consumer base of over 300 million people within a few hours’ reach
- Austria’s longstanding neutrality and political stability underpin the region’s role as a global hub for international diplomacy.
- The region’s neutrality and secure environment are major draws for international organizations seeking a stable base for operations and cooperation
Economic Advantages and Business Environment
- The Vienna Region is a powerhouse of economic activity, contributing over 40% to Austria’s GDP and boasting a GDP per capita among the highest in the EU
- Vienna is one of the largest cities in the European Union and one of its fastest-growing urban centres, with the region’s population projected to reach 4.1 million by 2030
- The area is home to more than 11,000 companies in the ICT sector, generating two-thirds of Austria’s ICT turnover, making it a leading European ICT hub
- Business-friendly policies include extensive grants, funding initiatives, and tax benefits for enterprises, alongside affordable industrial grounds and modern office spaces
- The Vienna Region’s robust infrastructure-major highways, railways, waterways, and Vienna International Airport with over 200 direct connections-ensures seamless logistics and access to global markets
Quality of Life and Talent Attraction
The capital Vienna is consistently ranked as one of the world's most liveable cities (Mercer Quality of Living survey), attracting highly skilled international professionals seeking work-life balance, safety, and cultural richness. Excellent public transportation, education, healthcare, and urban development strategies (STEP 2025) ensure that businesses find not just operational benefits but also a welcoming environment for their teams.
High living standards make the VIENNA REGION exceptionally attractive to international talent. That is a reason why businesses here easily attract and retain skilled professionals who seek work-life balance, cultural vibrancy, and outstanding public services.
Research and Innovation Leadership
The VIENNA REGION stands out for its investment in research and development and dedicates a significant number of its GDP to innovation. Lower Austria (another part of the VIENNA REGION) complements this with approx. 14 higher education institutions and multiple technology parks, driving smart specialization in sectors such as green technology, food sciences, and digitalization. Burgenland’s renewable energy initiatives further enhance the region's innovative profile.
Strategic Advantages in Brief
- Neutral and stable geopolitical environment
facilitating secure business operations. - Robust economic infrastructure
supporting diverse industries. - Excellent connectivity
linking markets across Europe and beyond. - Leading innovation ecosystems
enhancing business growth and collaboration. - High-quality living standards
attracting top international talent.
Conclusion and Call-to-Action
The VIENNA REGION offers a rare combination of geopolitical neutrality, economic resilience, and innovative potential, making it an ideal location for international businesses and organizations. Whether expanding operations, relocating headquarters, or seeking new market opportunities, businesses globally recognize the unmatched advantages found here.
Visit the Vienna Region website and start planning your successful future today.
